Project Overview
This campaign is directed to tea lovers and those looking for focus And activity, Especially in the age group of "20: 35" years.This campaign aims to restore El Arosa tea’s position and loyalty in the Egyptian market once again and enhance its position and gain new Customers from all classes.
Target Audience
Demographics:
- Class : C + B
- Gender : Male + Female
- Age group : 20 : 35 - Language : Arabic
- Geolocation : Egyptians
- Occupation : Craft and professional work - engineers - administrative work - teachers - workers in the public and private sectors
- Status Marital : Married & Single
- level Education :Intermediate & university education
Communication Objectives
That El Arosa Tea is in the market for many years with its good taste, It Has the expertise in making the tea time of everyday so special & warm And not traditional and boring.That we have a new flavors with new Packaging for tea lovers who enjoy trying new tastes in tea. Deliver the Idea that the tea is remarkable with its taste and it’s for everyone Whenever you need to set your mind and to have a quality time.
Advertising Appeal
- Status Appeal
- Youth Appeal
Mind Map
Visuals
Before & After
Advertising Mediums
Social Media Posts
Campaign In Ads Of The World
